by Muthoni Wambugu | Content Marketing
I’ve had the best week on social media this week. Especially on Facebook messenger platform. And one of the messages I got this week stood out for me more than any other. Which made me realize, not many bloggers have a plan for their blogs. Who am I kidding. I...
by Muthoni Wambugu | Email Marketing
Did you know that 74.4% of subscribers expect a welcome email when they subscribe? Did you know that a welcome email has a 58% average open rate? Compare this with the average email open rate of 14.6% from most industries. Did you know that the click through rate of...
by Muthoni Wambugu | Content Marketing
I was ecstatic when I started seeing an average of less than 30% bounce rate on my site. So today, I want to share with you five proven ways you can reduce high bounce rate on your own blog. This process can take you a day to carry out depending with the size of your...
by Muthoni Wambugu | Social Media Marketing
How many followers do you have on Twitter? One hundred? A thousand? Tens of thousands? How about a couple of millions? What if I could tell you, you could easily grow your Twitter followers organically by the hundreds each month. The strategy best works for someone...
by Muthoni Wambugu | Content Marketing
I have seen it over and over again. Repeatedly. From one blogger to the other. Some of us are so deep into the mess, that we actually do not know how to get ourselves out of it. We contemplate re-branding. But we feel the sense of loss for all the time and money we...
by Muthoni Wambugu | Resource List
This list for women hosted podcasts was highly motivated by my baby sister. A little over a month ago my baby sister challenged me. “How comes you are always obsessed with men?” “Which female entrepreneurs are obsessed with?” She asked....
