Today is the second last day to the challenge.
Congratulations for getting this far.
Some of the lessons newbie bloggers learn through mistakes is what we shall cover today. These changes make some of the biggest difference. And each step won’t take more than 7 minutes.
In case you have any confusion, comment below and I will give you honest feedback within 24 hours.
Today we are going to handle four main tasks
- Add a ping list to your blog
- Add a theme and the necessary plugins to get you started
- Burn your feed
- Add Google Analytics
You and I both want our blogs to indexed by search engines as soon as we publish anything. Typically, what most people do is wait for the search engine to come and crawl their site. There is a better way to do this. And that is with the use of ping services.
If you head over to your blog “Settings” – “Writing” check for “Update Services”
You should already see one ping service listed.
Now copy this list and paste it within “Update Services”. Now every time you publish an article, project or page. These will help you get indexed faster than not having them at all.
Themes and Plugins
You can have both FREE and PAID plugins and theme for your WordPress blog.
To start you off, WordPress has already installed Twenty Sixteen and Twenty Fifteen to your dashboard. You can start of with this or add a new one.
If you already have a theme on your drive you can upload it here.
If you are choosing a theme from the dashboard you can use the “Feature Filter” to narrow down your choices.
The same applies to plugins.
Some of the plugins you should install immediately are:
- Akismet Plugin – It helps get rid of all spam comments.
- WordPress SEO by Yoast – will help you with getting ranked and Indexed in various search engines especially Google
- Supercache – This plugin caches your website, making it faster than to load.
- Sumome – this is the simplest social sharing plugin I could find. Sumome not only has social sharing tools but also heat maps. A heat map will let you see where your users are clicking on your site and how far they are scrolling before leaving a particular page.
- FD feedburner – this allows you to redirect all your feeds to this particular URL
Burn your Feed
To burn your feed and installing Google Analytics, I hope you have a gmail account specifically for this blog.
If you don’t spend the next 2 minutes creating a new one and get back here.
Burning your feed allows your site visitors to subscribe to your blog through RSS feeds or email updates.
You will visit https://feedburner.google.com
It will require you to login to your Google account. Even if you are already logged in.
Next add your URL to “Burn a feed this instant”
From an SEO point of view, it is good practice to use your company name or keyword in your feed name.
Copy your blog feed URL.
Chances are your feed will be domain.com/feed [replace domain.com with your current domain]
You can now paste the URL to the FD Feedburner plugin as mentioned in the plugins to add.
Google analytics helps you determine the future your blog by studying what your users are interested in.
On day one when you created the persona of your reader, most times it changes once you get to see what they desire.
Google analytics will help you analyze this.
To set up Google analytics, head over to https://analytics.google.com
Since you are already logged follow the laid out steps given by Google analytics. You will have to confirm the URL is yours and that’s it.
Tomorrow is the end of the series and we will discuss the basics of maintaining a WordPress blog and also publish your first article.